JLM introduces a new bridal gown label at a highly attractive price point

Designed by the talented Francesca Pitera, who is responsible for the beautiful bridesmaids collection, Jim Hjelm Occasions, The Blush could well be exactly what canny retailers (to say nothing of brides on a budget) have been waiting for. The look, as you would expect, is distinctly designer, with a focus on the key directional details – lavish lace, ruffles, pretty flower trims. And there’s been no compromise on quality to get to that highly-desirably price tag. This is one you will really, really want.

To contact JLM see Bridal Buyer Brands Directory